HOW

A top priority is to help clients develop brand awareness and product exposure, and supply live information, which allows them to connect with their customers via social media outlets. Full consideration is given to brand strategy and marketing in developing the right experience for the client. 

These inviting displays create an engaging audience experience the minute someone enters the room. 

WHO 

We customize live interactive video wall installations that instantly engage your customers, clients and prospects as soon as they enter your space.

We promote and reinforce your existing brand experience, strategies and guidelines in a way that connects emotionally.

ABOUT US

The-Otherside is a creative agency that specializes in digital environments which helps clients express their vision through innovative visuals. The-Otherside prides itself on creating custom experiences that reaches people on an intimate and emotional level by creating a space that is unique and revolutionary. We look forward to working with courageous souls and fearless thinkers more interested in making history than repeating it, all in pursuit of work that both drives business results and leaves a dent in culture.

The-Otherside has worked with many big companies in the past. Client Archive

 

 

 

ABOUT THE TEAM

 Jayson has built an impressive and diverse portfolio from working throughout the Bay Area and LA.  Jayson held creative positions at  Ad agencies such as Goodby Silverstein & Partners, McCann SF, Mekanism, and design companies, Elastic Creative and Obscura Digital, Attik, as well as stints in LA and Chicago. Clients and work include Camp Pendleton Replacement Hospital, History Wall, Installation for the UCSF Parnassus Campus - 3 Screen and Panoramic Time Lapse Imagery of the Marin Area for the Braden Diabetes Center at Marin General Hospital  other clients include Adobe, Google, Cisco Systems, Panasonic, Adidas, and The Chicago History Museum. Awards:A Harvey Award (Ad Week), The Standard of Excellence WebAward, A New York Festival Award, Two gold W3 awards from The International Academy of Visual Arts. 1st in the Automotive Category ,2nd in the Promotional/Branding category.

Jayson has built an impressive and diverse portfolio from working throughout the Bay Area and LA.  Jayson held creative positions at  Ad agencies such as Goodby Silverstein & Partners, McCann SF, Mekanism, and design companies, Elastic Creative and Obscura Digital, Attik, as well as stints in LA and Chicago.
Clients and work include Camp Pendleton Replacement Hospital, History Wall, Installation for the UCSF Parnassus Campus
- 3 Screen and Panoramic Time Lapse Imagery of the Marin Area for the Braden Diabetes Center at Marin General Hospital  other clients include Adobe, Google, Cisco Systems, Panasonic, Adidas, and The Chicago History Museum.
Awards:A Harvey Award (Ad Week), The Standard of Excellence WebAward, A New York Festival Award, Two gold W3 awards from The International Academy of Visual Arts. 1st in the Automotive Category ,2nd in the Promotional/Branding category.

 Brian serves as a translator between the digital art experiences and the creative and technical teams that bring them into reality. He has spent the past 8 years as the Media and Technical Director of a boutique digital firm overseeing installations in healthcare and corporate spaces from Washington to Southern California.  His experience is influential in a successful deployment - balancing client needs, creative implementation, coordination with architects and hardware installers, and the immersive experience of the visitor. From 2011-13, he oversaw the expansion of the custom installations into a SaaS management and distribution platform.  The expansion included an additional module for automatic inclusion of social media and client generated feeds directly into the content.  The platform is unique in maintaining the artistic merit of the content while providing a seamless integration of client assets into the existing design framework through a single management point.

Brian serves as a translator between the digital art experiences and the creative and technical teams that bring them into reality. He has spent the past 8 years as the Media and Technical Director of a boutique digital firm overseeing installations in healthcare and corporate spaces from Washington to Southern California.  His experience is influential in a successful deployment - balancing client needs, creative implementation, coordination with architects and hardware installers, and the immersive experience of the visitor.
From 2011-13, he oversaw the expansion of the custom installations into a SaaS management and distribution platform.  The expansion included an additional module for automatic inclusion of social media and client generated feeds directly into the content. 
The platform is unique in maintaining the artistic merit of the content while providing a seamless integration of client assets into the existing design framework through a single management point.

 Joaquin translates client’s needs and vision into technical specifications. Joaquin can bridge the gap between clients' vision and developers product specifications. He guides the clients through the planning and developmental process with ease and clarity. As a valuable player he creates new products and features that help clients adapt quickly to ever-changing trends. He is passionate about transforming ideas into reality, using technology to build solutions that empower companies to reach their goals.

Joaquin translates client’s needs and vision into technical specifications. Joaquin can bridge the gap between clients' vision and developers product specifications. He guides the clients through the planning and developmental process with ease and clarity. As a valuable player he creates new products and features that help clients adapt quickly to ever-changing trends. He is passionate about transforming ideas into reality, using technology to build solutions that empower companies to reach their goals.

 Keerthi has over 7 years of diverse production and managerial experience working in Advertising, TV & Film Industry. She has liaised directly with clients and managed creative teams to deliver strong, engaging content and established lasting business partnerships for brand accounts such as CocaCola, Sony, Nike etc.  Her responsibilities include overseeing the production and delivery of commercials for world-wide distribution. As she transitions from active advertising production to business development, she will be joining the-Otherside to concentrate of strategic positioning and market placement for their high-end digital content. She will be directly handling client relationships as well as further positioning the firm to highlight the quality of their content.   

Keerthi has over 7 years of diverse production and managerial experience working in Advertising, TV & Film Industry. She has liaised directly with clients and managed creative teams to deliver strong, engaging content and established lasting business partnerships for brand accounts such as CocaCola, Sony, Nike etc.  Her responsibilities include overseeing the production and delivery of commercials for world-wide distribution.
As she transitions from active advertising production to business development, she will be joining the-Otherside to concentrate of strategic positioning and market placement for their high-end digital content. She will be directly handling client relationships as well as further positioning the firm to highlight the quality of their content.

 

  Mervin is a proactive and experienced manager from the banking industry who has shifted focus to marketing and business development.  His background brings not only an intimate awareness of financial considerations, but also high attention to detail and exceptional analytical abilities in challenging, fast-paced environments.  He will be completing his BS in Business Marketing this December.   For the-Otherside, Mervin will be expanding the 360° video offering of the business, developing new market opportunities, managing press exposure and publicity and doing direct client outreach.

Mervin is a proactive and experienced manager from the banking industry who has shifted focus to marketing and business development.  His background brings not only an intimate awareness of financial considerations, but also high attention to detail and exceptional analytical abilities in challenging, fast-paced environments.  He will be completing his BS in Business Marketing this December.
For the-Otherside, Mervin will be expanding the 360° video offering of the business, developing new market opportunities, managing press exposure and publicity and doing direct client outreach.

 Fabian is a veteran digital producer who has spent the past decade working with numerous companies in the Bay Area, spanning the gaming, healthcare and technology industries. He has a focus on high-end video production and a trained eye for exceptional design and flawless execution. In 2014, during the Mobile World Congress in Barcelona, Fabien handled all technical matters related to visual displays and screens during Nokia Developer Day (2500 attendees).  For the-Otherside, Fabien will oversee all in-house video production and coordination - bringing expertise acquired from years of experience producing for agile and lean digital agencies as well as Silicon Valley technology behemoths.

Fabian is a veteran digital producer who has spent the past decade working with numerous companies in the Bay Area, spanning the gaming, healthcare and technology industries. He has a focus on high-end video production and a trained eye for exceptional design and flawless execution. In 2014, during the Mobile World Congress in Barcelona, Fabien handled all technical matters related to visual displays and screens during Nokia Developer Day (2500 attendees).

For the-Otherside, Fabien will oversee all in-house video production and coordination - bringing expertise acquired from years of experience producing for agile and lean digital agencies as well as Silicon Valley technology behemoths.

 Ignacio is an experienced developer with more than ten years developing complex platforms based in symphony, MySQL across various programming languages. He has vast experience in  Javascript, CSS, HTML, Python Linux, MacOS, Windows CSS3 Animations with interactive content, Multitouch Interfaces NodeJS, MongoDB and Redis for backend signage Core.   He has founded two programming studios collaborating in the education and taxation sectors for the Argentine Government.

Ignacio is an experienced developer with more than ten years developing complex platforms based in symphony, MySQL across various programming languages. He has vast experience in  Javascript, CSS, HTML, Python Linux, MacOS, Windows CSS3 Animations with interactive content, Multitouch Interfaces NodeJS, MongoDB and Redis for backend signage Core. 

He has founded two programming studios collaborating in the education and taxation sectors for the Argentine Government.

  Lisandro joined   the-otherside.com   to complete our skill pool in video animation graphics. His vast experience in motion-graphics, adobe flash, web and packaging design complements perfectly the rest of the team. Our clients will not only get the benefit of a great developer but someone with strong design and coding skills to create killer products.

Lisandro joined the-otherside.com to complete our skill pool in video animation graphics. His vast experience in motion-graphics, adobe flash, web and packaging design complements perfectly the rest of the team. Our clients will not only get the benefit of a great developer but someone with strong design and coding skills to create killer products.

  Carlos is a  n expert UI/UX designer and front-end developer. He has   extensive experience with both design and software development. He is able to effectively bridge these two worlds, simultaneously bringing a human-centered approach to technology and technical innovation to the design process  .   He brings years of experience in Html5/Java script/Jquery Compass and twitter bootstrap 3.0.

Carlos is an expert UI/UX designer and front-end developer. He has extensive experience with both design and software development. He is able to effectively bridge these two worlds, simultaneously bringing a human-centered approach to technology and technical innovation to the design processHe brings years of experience in Html5/Java script/Jquery Compass and twitter bootstrap 3.0.